FINSYNC simplifies how you fund and run your business. With Fynn, your AI assistant, business owners can secure funding faster, save up to 40% of admin work, and plan with confidence. Backed by a nationwide financial network of banks, SBA lenders, investors, and community partners, FINSYNC brings funding and operations together in one connected platform. From business planning to payroll, from SBA loans to investment capital, we help you grow with less stress and more support.

Position Overview: The Director of Marketing Programs and Partnerships is a strategic leader who successfully drives revenue and market expansion through two primary channels: high-impact, integrated marketing programs and the development of key external partnerships. You will be both a strategic architect and an operational leader, accountable for a significant portion of the company’s growth pipeline.

Key Responsibilities:

Work closely with marketing team members to design and execute the marketing programs roadmap, driving successful top-of-funnel results and customer conversions among small businesses and entrepreneurs to achieve company revenue goals.

Help oversee the program marketing strategy, ensuring all assets align with program goals and partner narratives.

Track KPIs and utilize data analysis to continually optimize campaigns for maximum ROI and pipeline generation.

Define, negotiate, and execute the strategic partnership roadmap, identifying, recruiting, and managing key channel and technology alliances.

Collaborate with the Marketing team to develop and launch a successful Go-to-Market (GTM) strategy that enables mutual revenue growth.

Report on partnership ROI and program performance to senior leadership, providing strategic recommendations for growth.

Qualifications:

7+ years of progressive marketing experience, with at least 4 years in a leadership role focused on Marketing Programs, Channel Marketing, or Strategic Partnerships (B2B preferred).

Proven success in developing and executing marketing strategies that drive measurable growth among small businesses and entrepreneurs.

Demonstrated ability to build and scale high-growth marketing programs and manage complex strategic alliances that deliver company revenue and expansion.

Strong appreciation for and understanding of marketing design, visual brand identity, and user experience.

Exceptional executive-level communication, presentation, and negotiation skills.

Bachelor’s degree required.

Experience in fintech or related industries supporting SMBs strongly preferred.

Why FINSYNC:

FINSYNC offers an exciting and innovative work environment where you can make a significant impact on the success of individuals and communities. We provide a competitive salary, a path to earning equity-based compensation, benefits package, and opportunities for career growth in a collaborative and dynamic team environment. Join us and be part of a company that is shaping the future of financial technology.

FINSYNC INSIGHTS:

FINSYNC is transforming local communities into thriving entrepreneur ecosystems and a better, brighter place for everyone.

We cultivate a culture of:

• Teamwork (like a pro sports team) without ego
• Constructive communication so we can build transparency and trust
• Metrics that matter personally, professionally, and financially
• High performance merits high compensation
• Self-motivation and self-discipline merits flat organization
• Time management and work-life-harmony